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Media, Organizations and Identity

Bag om Media, Organizations and Identity

The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organizations across three dimensions: Media as Business, Media in business and Business in the media.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780230515512
  • Indbinding:
  • Hardback
  • Sideantal:
  • 214
  • Udgivet:
  • 9. december 2009
  • Størrelse:
  • 140x216x18 mm.
  • Vægt:
  • 396 g.
  • 8-11 hverdage.
  • 13. december 2024
Forlænget returret til d. 31. januar 2025

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Media, Organizations and Identity

The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organizations across three dimensions: Media as Business, Media in business and Business in the media.

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