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Media Management

- Strategy, Business Models and Case Studies

Bag om Media Management

Bernd Wirtz provides a valuable guideline for this new world, combining theory, facts, and practice." Dr. Hubert Burda, German publisher and Managing Corporate Partner of Hubert Burda Media Holding KG"The media business is subject to substantial change while differences between distinctive media areas are fading away.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783030479152
  • Indbinding:
  • Paperback
  • Sideantal:
  • 315
  • Udgivet:
  • 13. september 2021
  • Udgave:
  • 22020
  • Størrelse:
  • 158x234x20 mm.
  • Vægt:
  • 508 g.
  • 8-11 hverdage.
  • 26. november 2024

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Media Management

Bernd Wirtz provides a valuable guideline for this new world, combining theory, facts, and practice." Dr. Hubert Burda, German publisher and Managing Corporate Partner of Hubert Burda Media Holding KG"The media business is subject to substantial change while differences between distinctive media areas are fading away.

Brugerbedømmelser af Media Management



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