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Marketing Tourism, Events and Food 2nd edition

- A customer based approach

af Dr Craig (Senior Lecturer of Food Marketing Hirst
Marketing Tourism, Events and Food 2nd edition af Dr Craig (Senior Lecturer of Food Marketing Hirst
Bag om Marketing Tourism, Events and Food 2nd edition

Targeted at second year undergraduate students through to master's level post-graduate, 'Marketing Tourism, Events and Food 2nd edition' takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ideas and opinions.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781910158319
  • Indbinding:
  • Paperback
  • Sideantal:
  • 240
  • Udgivet:
  • 30. november 2016
  • Udgave:
  • 2
  • Størrelse:
  • 246x191x23 mm.
  • Vægt:
  • 488 g.
  • Ukendt - mangler pt..

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Ingen binding og kan opsiges når som helst.

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Targeted at second year undergraduate students through to master's level post-graduate, 'Marketing Tourism, Events and Food 2nd edition' takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ideas and opinions.

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