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Marketing Navigation

- How to keep your marketing plan on course to implementation success

Bag om Marketing Navigation

Billions of dollars are lost from marketing plans that fail to get implemented properly. This book draws upon fresh research, new technology and decades of experience to help marketers improve their chances of success. it proposes a practical marketing navigation system to help businesses ensure their plan identifies risks and delivers targets.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781908999245
  • Indbinding:
  • Paperback
  • Sideantal:
  • 348
  • Udgivet:
  • 28. september 2012
  • Størrelse:
  • 189x246x0 mm.
  • Ukendt - mangler pt..

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- Adgang til 70.000+ titler
- Ingen binding

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Ingen binding og kan opsiges når som helst.

Beskrivelse af Marketing Navigation

Billions of dollars are lost from marketing plans that fail to get implemented properly. This book draws upon fresh research, new technology and decades of experience to help marketers improve their chances of success. it proposes a practical marketing navigation system to help businesses ensure their plan identifies risks and delivers targets.

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