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Marketing Modernism in Fin-de-Siecle Europe

Bag om Marketing Modernism in Fin-de-Siecle Europe

Describes the rise of modernism from its beginnings in the Impressionist movement. This book reveals that market discourses were pervasive in the ideological defense of modernism from its very inception and that the avant-garde actually thrived on the commercial appeal of anti-commercialism at the turn of the century.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780691029269
  • Indbinding:
  • Paperback
  • Sideantal:
  • 376
  • Udgivet:
  • 12. januar 1997
  • Størrelse:
  • 162x236x23 mm.
  • Vægt:
  • 564 g.
  • 8-11 hverdage.
  • 28. november 2024

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Describes the rise of modernism from its beginnings in the Impressionist movement. This book reveals that market discourses were pervasive in the ideological defense of modernism from its very inception and that the avant-garde actually thrived on the commercial appeal of anti-commercialism at the turn of the century.

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