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Marketing Management

Bag om Marketing Management

The book is focused on the intersection of innovation, creativity, and marketing management. It presents the latest research on these topics, and is unique in that it brings together the perspectives of both innovation and creativity scholars. The book aims to provide insights and strategies for effectively applying innovation and creativity concepts to marketing management. It is a valuable resource for anyone interested in staying up-to-date with the latest developments in these fields.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9788196120498
  • Indbinding:
  • Hardback
  • Sideantal:
  • 308
  • Udgivet:
  • 1. april 2023
  • Størrelse:
  • 175x21x250 mm.
  • Vægt:
  • 716 g.
  • 2-3 uger.
  • 26. november 2024
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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Marketing Management

The book is focused on the intersection of
innovation, creativity, and marketing
management. It presents the latest research
on these topics, and is unique in that it
brings together the perspectives of both
innovation and creativity scholars. The
book aims to provide insights and strategies
for effectively applying innovation and
creativity concepts to marketing management. It is a valuable resource
for anyone interested in staying up-to-date with the latest
developments in these fields.

Brugerbedømmelser af Marketing Management



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