De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage

Marketing in the Emerging Markets of Latin America

Bag om Marketing in the Emerging Markets of Latin America

Marketing in the Emerging Markets of Latin America provides a much needed analysis of business and marketing in Latin America. The book highlights the diverse characteristics of the Latin American business and marketing environment and the dynamic nature of regional and country markets. Addressing a broad variety of historical, political, economic, social, cultural and legal issues, the book offers unique insights into the enormous opportunities and challenges the region presents for implementing effective marketing strategies. The book is an extremely valuable resource for academics, practitioners and anyone interested in doing business in or with Latin America.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781349524372
  • Indbinding:
  • Paperback
  • Sideantal:
  • 191
  • Udgivet:
  • 28. oktober 2005
  • Udgave:
  • 2005
  • Størrelse:
  • 140x12x216 mm.
  • Vægt:
  • 268 g.
  • 8-11 hverdage.
  • 9. december 2024
På lager

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Marketing in the Emerging Markets of Latin America

Marketing in the Emerging Markets of Latin America provides a much needed analysis of business and marketing in Latin America. The book highlights the diverse characteristics of the Latin American business and marketing environment and the dynamic nature of regional and country markets. Addressing a broad variety of historical, political, economic, social, cultural and legal issues, the book offers unique insights into the enormous opportunities and challenges the region presents for implementing effective marketing strategies. The book is an extremely valuable resource for academics, practitioners and anyone interested in doing business in or with Latin America.

Brugerbedømmelser af Marketing in the Emerging Markets of Latin America



Find lignende bøger
Bogen Marketing in the Emerging Markets of Latin America findes i følgende kategorier: