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Marketing for the Non-Profit Sector

af Tim Hannagan

indgår i Professional Master serien

Marketing for the Non-Profit Sector af Tim Hannagan
Bag om Marketing for the Non-Profit Sector

After reading this book you will understand why it is essential for non-profit organisations to market their services and how they can research their customers. This book stresses the actions necessary for an organisation to succeed in marketing based on good practice in both the profit and non-profit sectors.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780333525821
  • Indbinding:
  • Paperback
  • Sideantal:
  • 190
  • Udgivet:
  • 8. april 1992
  • Størrelse:
  • 139x216x13 mm.
  • Vægt:
  • 274 g.
  • 2-4 uger.
  • 29. november 2024

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After reading this book you will understand why it is essential for non-profit organisations to market their services and how they can research their customers. This book stresses the actions necessary for an organisation to succeed in marketing based on good practice in both the profit and non-profit sectors.

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