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Market Driven Political Advertising

- Social, Digital and Mobile Marketing

af Andrew Hughes

indgår i Palgrave Studies in Political Marketing and Management serien

Market Driven Political Advertising af Andrew Hughes
Bag om Market Driven Political Advertising

Exploring the new era of political advertising beyond television and print, this book focuses on the mediums of the new millennia that are transforming campaigning and communications in political systems around the world.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783319777290
  • Indbinding:
  • Hardback
  • Sideantal:
  • 137
  • Udgivet:
  • 28. juni 2018
  • Udgave:
  • 12018
  • Størrelse:
  • 148x210x0 mm.
  • Vægt:
  • 454 g.
  • 8-11 hverdage.
  • 9. december 2024
På lager

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Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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Exploring the new era of political advertising beyond television and print, this book focuses on the mediums of the new millennia that are transforming campaigning and communications in political systems around the world.

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