Mapping America

Unique hook, the first book of its kind. Books on the making of America have proven appeal, but no other book pairs deep narrative research with illuminating cartography, thereby emphasizing the ability to explore, which is the core of what made America possible.Never-before-shared maps from author’s multimillion-dollar collection, plus stunning artwork: Asbury is a collector of rare maps, hand-illustrated and engraved, and has collected them from around the world for several years. Here his collection of maps related to the making of America will be shared for the very first time. Also included are rich historical paintings giving insight into the narrative that were specifically chosen by Isbouts who is an art historian. In total there will be more than 150 color images.Strong media prowess and enduring platforms: Neal Asbury hosts the nationally syndicated radio talk show “Neal Asbury’s Made in America,” frequently appears on MSNBC, Fox News, CNBC, and the BBC, and writes a weekly column for Newsmax. His radio talk show is soon expanding to become a television show to be broadcast on Newsmax. Isbouts has appeared on PBS, BBC, and NBC’s Today Show and developed two PBS specials. The authors will leverage their extensive media ties and continual appearances to promote the book; both plan to time a media campaign complete with podcasts, radio interviews, and speaking engagements around the release of the book and have already hired a prominent agency to assist. Proven appeal of American history books: Books on the making of America continue to generate wide appeal. The British Are Coming: The War for America, Lexington to Princeton, 1775-1777 scans at more than 120,000 (a 2019/2020 title with more than 3,700 YTD); Alan Taylor’s American Revolutions: A Continental History, 1750-1804 scans at 27,000 (a 2016/2017 title with 400 YTD); David McCullough’s 1776 scans at more than 2.5 million copies (a 2005/2006 title with 4,500 YTD); Bill O’Reilly’s Killing England: The Brutal Struggle for American Independence scans at 552,000 copies (a 2017 title with 1,050 YTD). While big name authors generate interest, it is the subject matter­—the history of the making of the US—that seals the sales. The title Revolution: Mapping the Road to American Independence, which is the only other book to showcase cartography’s role in the making of America, scans at 4,500 copies proving the appeal of the maps angle, but lacked the narrative that these books had and Mapping America has, and was priced at $75.00; Mapping America will be a more affordable $26.99.Well-written with gorgeous images by an experienced house author with a track record: Mapping America will be Isbouts’s third book with Apollo Publishers (prior books are The Da Vinci Legacy, pub 04/2019, and The Dali Legacy, pub 03/2021). Isbouts has become a house author as a result of his ability to craft immersive, well-researched, and highly readable text and to beautifully pair narrative and images. Isbouts’s books consistently receive wide praise and five-star ratings. Isbouts’s previous books have sold more than 2 million copies with 80,000 copies accounted for in BookScan. Nonpartisan book unites Americans: This book will hit the market following a contentious election and as the battle against Covid-19 wages on—a time when all Americans will be looking to forge a renewed sense of unity and patriotism. This book offers a magnanimous view of America’s history and shows that peace and hope are possible after struggle, a timely and enduring message that appeals to a nonpartisan audience.