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Making the Compelling Business Case

- Decision-Making Techniques for Successful Business Growth

af W. Messner
Making the Compelling Business Case af W. Messner
Bag om Making the Compelling Business Case

Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137340566
  • Indbinding:
  • Hardback
  • Sideantal:
  • 431
  • Udgivet:
  • 22. november 2013
  • Størrelse:
  • 222x138x32 mm.
  • Vægt:
  • 724 g.
  • 8-11 hverdage.
  • 16. januar 2025
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Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.

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