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Irresistible Apps

- Motivational Design Patterns for Apps, Games, and Web-based Communities

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When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Not only will you learn about these patterns, you'll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781430264217
  • Indbinding:
  • Paperback
  • Sideantal:
  • 208
  • Udgivet:
  • 13. marts 2014
  • Udgave:
  • 1
  • Størrelse:
  • 194x234x12 mm.
  • Vægt:
  • 382 g.
Leveringstid: 8-11 hverdage
Forventet levering: 23. november 2024

Beskrivelse af Irresistible Apps

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Not only will you learn about these patterns, you'll also learn why they work using psychological theories of intrinsic motivation, behavioral psychology, and behavioral economics.

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