De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage

Interpreting Consumer Choice

- The Behavioural Perspective Model

Bag om Interpreting Consumer Choice

This book presents a structured approach to consumer research , showing how a simple framework that embodies the rewards and costs associated with consumer choice can be used to interpret a wide range of consumer behaviours.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9780415717533
  • Indbinding:
  • Paperback
  • Sideantal:
  • 200
  • Udgivet:
  • 9. juli 2013
  • Størrelse:
  • 152x229x0 mm.
  • Vægt:
  • 340 g.
Leveringstid: 2-4 uger
Forventet levering: 5. december 2024

Beskrivelse af Interpreting Consumer Choice

This book presents a structured approach to consumer research , showing how a simple framework that embodies the rewards and costs associated with consumer choice can be used to interpret a wide range of consumer behaviours.

Brugerbedømmelser af Interpreting Consumer Choice



Find lignende bøger
Bogen Interpreting Consumer Choice findes i følgende kategorier: