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Internationalization of Luxury Fashion Firms

- Examining the Business Models of SMEs

af Andrea Runfola

indgår i Palgrave Advances in Luxury serien

Internationalization of Luxury Fashion Firms af Andrea Runfola
Bag om Internationalization of Luxury Fashion Firms

Internationalization is an essential component of the business model for luxury fashion companies. Offering a comprehensive and in-depth view of luxury fashion SMEs, this book is targeted to students, scholars and practitioners interested in luxury firms, internationalization, and business models.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783030887544
  • Indbinding:
  • Hardback
  • Sideantal:
  • 195
  • Udgivet:
  • 9. december 2021
  • Udgave:
  • 12022
  • Størrelse:
  • 148x210x0 mm.
  • Vægt:
  • 438 g.
  • 8-11 hverdage.
  • 9. december 2024
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Internationalization is an essential component of the business model for luxury fashion companies. Offering a comprehensive and in-depth view of luxury fashion SMEs, this book is targeted to students, scholars and practitioners interested in luxury firms, internationalization, and business models.

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