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Interactive Decision Aids in E-Commerce

af Jella Pfeiffer

indgår i Contributions to Management Science serien

Interactive Decision Aids in E-Commerce af Jella Pfeiffer
Bag om Interactive Decision Aids in E-Commerce

Includes a detailed description of decision aids, closely studies how decision aids are related to the decision behavior of customers, and develops a comprehensive system of decision aids, which is very flexible, increases both customer satisfaction and confidence, and can be used intuitively.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783790827682
  • Indbinding:
  • Hardback
  • Sideantal:
  • 250
  • Udgivet:
  • 22. december 2011
  • Udgave:
  • 2012
  • Størrelse:
  • 234x156x15 mm.
  • Vægt:
  • 576 g.
  • 8-11 hverdage.
  • 10. december 2024

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Includes a detailed description of decision aids, closely studies how decision aids are related to the decision behavior of customers, and develops a comprehensive system of decision aids, which is very flexible, increases both customer satisfaction and confidence, and can be used intuitively.

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