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Innovation Offshoring

- From Cost to Growth: Analysis of Innovation Offshoring Strategies with Evidence from European Sponsors and Asian Contract Researchers

Bag om Innovation Offshoring

In addition to classifying the current understanding of the offshoring phenomenon, Simon Plankenhorn examines potential offshoring opportunities for innovation projects ¿ from a conceptual and an empirical perspective. Leading European sponsors in five industries were questioned and confirmed the majority of hypotheses, while two case studies in the Indian clinical trial industry revealed surprising insights into growth oriented offshoring.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783834914477
  • Indbinding:
  • Paperback
  • Sideantal:
  • 346
  • Udgivet:
  • 15. januar 2009
  • Udgave:
  • 2009
  • Størrelse:
  • 210x148x19 mm.
  • Vægt:
  • 526 g.
  • 8-11 hverdage.
  • 16. januar 2025
Forlænget returret til d. 31. januar 2025
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Beskrivelse af Innovation Offshoring

In addition to classifying the current understanding of the offshoring phenomenon, Simon Plankenhorn examines potential offshoring opportunities for innovation projects ¿ from a conceptual and an empirical perspective. Leading European sponsors in five industries were questioned and confirmed the majority of hypotheses, while two case studies in the Indian clinical trial industry revealed surprising insights into growth oriented offshoring.

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