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Industrial Design, Competition and Globalization

af G. Rusten
Industrial Design, Competition and Globalization af G. Rusten
Bag om Industrial Design, Competition and Globalization

Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781349301324
  • Indbinding:
  • Paperback
  • Sideantal:
  • 250
  • Udgivet:
  • 19. november 2009
  • Udgave:
  • 2010
  • Størrelse:
  • 170x14x244 mm.
  • Vægt:
  • 431 g.
  • 8-11 hverdage.
  • 23. november 2024
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Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.

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