I love it. What is it?
- Indbinding:
- Paperback
- Sideantal:
- 272
- Udgivet:
- 28. februar 2024
- Størrelse:
- 164x20x238 mm.
- Vægt:
- 713 g.
- 4-7 hverdage.
- 5. december 2024
På lager
Normalpris
Abonnementspris
- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
Beskrivelse af I love it. What is it?
The internationally renowned design agency Turner Duckworth presents stories and advice gathered from 30 years of working with the world's biggest brands
No other design company has worked with as many significant brands as Turner Duckworth, the company behind the visual identities of Amazon, McDonald's, Coca-Cola, and even Metallica. Published on the occasion of their 30th anniversary,
I love it. What is it?
showcases Turner Duckworth's philosophies, learnings, and adventures from three decades of working with major brands and presents the firm's unique and optimistic outlook, along with hints, tips, and the inside scoop on what makes successful brands tick.
The book, a fascinating anthology of essays, think pieces, and 150 color illustrations that explore the power of instinct in brand design, includes a selection of their familiar but captivating work alongside 20 contributions from leading voices of the design, business, and marketing worlds that explore creativity, instinct, failure, and more.
Features texts from leaders in the fascinating but often-hidden worlds of design and branding, including:
Moira Cullen (Former Design Director, Coca-Cola North America); Morgan Flatley (Executive Vice President, Global Chief Marketing Officer and New Business Ventures, McDonald's); Linda Lee (Chief Marketing Officer, Campbell Meals & Beverages); Stefan Sagmeister (Designer, Sagmeister Inc.); Jessica Spence (President of North America, Beam Suntory); and more.
|The internationally renowned design agency Turner Duckworth presents stories and advice gathered from 30 years of working with the world's biggest brands|
Turner Duckworth
is a design agency that creates unmistakable identities for the world's leading brands. They have won countless top awards, including the inaugural Cannes Grand Prix for Design, the D&AD Collaboration Award, and induction into the Clio Hall of Fame.
Gyles Lingwood
is Professor of Business Creativity at the University of Lincoln, UK. Lingwood's creative client work has been awarded by D&AD, British Interactive Media Association, and the US Creativity Awards.
No other design company has worked with as many significant brands as Turner Duckworth, the company behind the visual identities of Amazon, McDonald's, Coca-Cola, and even Metallica. Published on the occasion of their 30th anniversary,
I love it. What is it?
showcases Turner Duckworth's philosophies, learnings, and adventures from three decades of working with major brands and presents the firm's unique and optimistic outlook, along with hints, tips, and the inside scoop on what makes successful brands tick.
The book, a fascinating anthology of essays, think pieces, and 150 color illustrations that explore the power of instinct in brand design, includes a selection of their familiar but captivating work alongside 20 contributions from leading voices of the design, business, and marketing worlds that explore creativity, instinct, failure, and more.
Features texts from leaders in the fascinating but often-hidden worlds of design and branding, including:
Moira Cullen (Former Design Director, Coca-Cola North America); Morgan Flatley (Executive Vice President, Global Chief Marketing Officer and New Business Ventures, McDonald's); Linda Lee (Chief Marketing Officer, Campbell Meals & Beverages); Stefan Sagmeister (Designer, Sagmeister Inc.); Jessica Spence (President of North America, Beam Suntory); and more.
|The internationally renowned design agency Turner Duckworth presents stories and advice gathered from 30 years of working with the world's biggest brands|
Turner Duckworth
is a design agency that creates unmistakable identities for the world's leading brands. They have won countless top awards, including the inaugural Cannes Grand Prix for Design, the D&AD Collaboration Award, and induction into the Clio Hall of Fame.
Gyles Lingwood
is Professor of Business Creativity at the University of Lincoln, UK. Lingwood's creative client work has been awarded by D&AD, British Interactive Media Association, and the US Creativity Awards.
Brugerbedømmelser af I love it. What is it?
Giv din bedømmelse
For at bedømme denne bog, skal du være logget ind.Andre købte også..
Find lignende bøger
Bogen I love it. What is it? findes i følgende kategorier:
- Business og læring > Marketing
- Business og læring > Videnskab
- Kunst og kultur > Arkitektur og design
- Kunst og kultur > Kunst og kultur: generelle emner
- Kunst og kultur > Industriel kunst, kommerciel kunst og design > Grafisk design
- Kunst og kultur > Industriel kunst, kommerciel kunst og design > Illustrationer og kommerciel kunst
- Litteratur og litteraturstudier
- Reference, information og tværfaglige emner
- Økonomi, finans, erhvervsliv og ledelse > Erhvervsliv, virksomheder og ledelse > Salg og marketing > Varemærker og branding
- Lægevidenskab og sygepleje
- Sundhed, relationer og personlig udvikling
© 2024 Pling BØGER Registered company number: DK43351621