How to Engage Youth to Drive Corporate Sustainability
- Roles and Interventions
indgår i DoShorts serien
- Indbinding:
- Paperback
- Sideantal:
- 61
- Udgivet:
- 7. maj 2013
- Størrelse:
- 148x209x5 mm.
- Vægt:
- 112 g.
- 2-3 uger.
- 26. november 2024
Normalpris
Abonnementspris
- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
Beskrivelse af How to Engage Youth to Drive Corporate Sustainability
Young people can bring significant value to corporate sustainability efforts, in their multiple roles as social customers, future intrapreneurs, and impact partners. How to Engage Youth to Drive Corporate Sustainability raises awareness among business professionals of the specific roles that young people could play in their projects or more widely in their organizations. It provides practical steps that professionals can take to engage young people and drive forward - with more effectiveness and legitimacy - their corporate sustainability efforts. The book focuses on the three key roles that young people can play (social customers, future intrapreneurs, and impact partners). For each of these roles, there is a case study illustrating how successful companies or youth organizations have harnessed the energy and talent of young people in that role. Finally, some considerations are outlined on the future of youth engagement in CSR, taking into account the changing nature of the sustainability space.
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