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Health Services Marketing

- A Practitioner's Guide

af Richard K. Thomas
Health Services Marketing af Richard K. Thomas
Bag om Health Services Marketing

For today's busy health care professional, clinical expertise is not enough: one also has to know the market. Richard Thomas' step-by-step guide for developing a marketing plan and carrying out a successful campaign offers a hands-on approach to proven methods for staying a step ahead of the healthcare marketing game.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780387736044
  • Indbinding:
  • Paperback
  • Sideantal:
  • 164
  • Udgivet:
  • 19. oktober 2007
  • Størrelse:
  • 231x149x10 mm.
  • Vægt:
  • 242 g.
  • 8-11 hverdage.
  • 7. december 2024
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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Bag om Richard K. Thomas

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Beskrivelse af Health Services Marketing

For today's busy health care professional, clinical expertise is not enough: one also has to know the market. Richard Thomas' step-by-step guide for developing a marketing plan and carrying out a successful campaign offers a hands-on approach to proven methods for staying a step ahead of the healthcare marketing game.

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