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“Happy Eating” and Food Addiction in American Advertising

Bag om “Happy Eating” and Food Addiction in American Advertising

This book identifies food addiction behaviors and characteristics in historical and current food advertisements for ultra-processed foods. By using thematic analysis, the concept of ¿happy eating¿ is introduced and explored in relation to food advertisements for unhealthy food.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781666939262
  • Indbinding:
  • Hardback
  • Sideantal:
  • 232
  • Udgivet:
  • 30. oktober 2023
  • Størrelse:
  • 160x236x24 mm.
  • Vægt:
  • 508 g.
  • 2-3 uger.
  • 25. november 2024
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Beskrivelse af “Happy Eating” and Food Addiction in American Advertising

This book identifies food addiction behaviors and characteristics in historical and current food advertisements for ultra-processed foods. By using thematic analysis, the concept of ¿happy eating¿ is introduced and explored in relation to food advertisements for unhealthy food.

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