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Global Interactions in English as a Lingua Franca

- How written communication is changing under the influence of electronic media and new contexts of use

Bag om Global Interactions in English as a Lingua Franca

This volume explores how ELF (English as a Lingua Franca) and BELF (Business English as a Lingua Franca) are adopted and adapted by users from different lingua-cultural backgrounds. Drawing on existing and novel cybergenres, it analyzes the customized solutions deployed to reconcile the opposition between the territorialization and cooperation principles.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783034312769
  • Indbinding:
  • Paperback
  • Sideantal:
  • 249
  • Udgivet:
  • 27. februar 2013
  • Udgave:
  • Størrelse:
  • 225x153x18 mm.
  • Vægt:
  • 380 g.
  • 2-3 uger.
  • 22. januar 2025
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Beskrivelse af Global Interactions in English as a Lingua Franca

This volume explores how ELF (English as a Lingua Franca) and BELF (Business English as a Lingua Franca) are adopted and adapted by users from different lingua-cultural backgrounds. Drawing on existing and novel cybergenres, it analyzes the customized solutions deployed to reconcile the opposition between the territorialization and cooperation principles.

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