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Global Business Strategy

Bag om Global Business Strategy

Looks at the opportunities and risks associated with staking out a global competitive presence, and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781637420423
  • Indbinding:
  • Paperback
  • Sideantal:
  • 150
  • Udgivet:
  • 30. maj 2021
  • Udgave:
  • 2
  • Størrelse:
  • 227x153x19 mm.
  • Vægt:
  • 422 g.
  • 2-3 uger.
  • 11. december 2024

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Beskrivelse af Global Business Strategy

Looks at the opportunities and risks associated with staking out a global competitive presence, and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally.

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