Bøger udgivet af Arcler Press

The generative AI is especially powerful in several areas, such as text generation (product description, article writing), image and video generation (AI-generated pictures and videos for marketing industry), and voice and sound generation (for film industry). This book edition covers different topics of generative AI models, including: image generation techniques, video generation techniques, speech / voice generation techniques, and societal and ethical issues of these models.

Organic compounds are, at the most basic level, compounds that contain carbon and hydrogen. These compounds are called organic because they were once believed to have been derived from living things, but that is not necessarily the case. The organic compound is a large class of chemical compounds in which one or more carbon atoms are covalently linked to atoms of other elements, most commonly hydrogen, oxygen, or nitrogen. Some examples of organic compounds are carbohydrates, fats (lipids), proteins, and nucleic acids, which are the basis for the molecules of life. "Classification & Analysis of Organic Compounds" is a comprehensive book that describes basic concepts about the classification of organic compounds and how to do analysis of an organic compound. The book includes crystallization techniques, concepts of photochemistry, the chemistry of volatile organic compounds, electrochemistry, medicinal organic chemistry, enzymes, and their action. This book includes concepts about intermolecular interactions and their significance in detail.

Data structure and algorithms are two of the most important aspects of computer science. Data structure and algorithms help in understanding the nature of the problem at a deeper level and thereby a better understanding of the world. Learning data structure and algorithms will help you become a better programmer. This book provides a comprehensive introduction to the modern study of computer algorithms. It presents many algorithms and covers them in considerable depth, which makes their design and analysis accessible to all levels of readers. This book provides with an enjoyable introduction to the field of algorithms.

Biochemistry is the foundation for solving the complexity of life on earth. All living organisms on earth contains nucleic acids, lipids, carbohydrates, proteins, enzymes and hormones that are crucial for survival. Biochemistry plays essential role in understanding the mechanism, action and regulation of biomolecules in different metabolic pathways. Several analytical techniques are reported to characterize, analyse and quantify the biomolecules present in living organism. This book covers the diversity of biomolecules present in living organisms, their characterization techniques, clinical biochemistry and genetic information transfer process. This book has been designed to suit the knowledge and pursuit of the researcher and scholars and to empower them with various aspects of biochemistry so that they are updated with the information.

"The Use of Abstraction and Logic in Mathematics" is an edited book consisting of 16 contemporaneous open-access articles that are essentially devoted to mathematical logic research, from classical to non-classical logical systems, from algebraic logic to fuzzy logic. The book addresses the following mathematical logic topics: first-order and higher-order logic; as well as infinitary, description, modal; fixed-point, algebraic and fuzzy logic. This book also includes examples of practical applications of logical systems in link prediction and image processing tasks, as well as in the training of neural networks and artificial intelligence. The intended audience of this book is undergraduate and graduate students, as well as junior researchers. Familiarity with first-order and higher-order logics, as well as set theory, and algebra is essential to grasp the concepts and methods described in this book.

The introduction to engineering, and engineering as a profession has been illustrated in this book. It throws light on the basics of mechanical engineering, engineering materials and their applications. It also discusses the engineering communications and ethics, along with the various applications of engineering across various fields.

This book focuses on the creative elements of algorithmic design by delving into the phases involved in algorithm creation. The conceptual underpinnings of this creative process are analogous to the invention and development of mathematical theorems that result in the induction of combinatorial algorithms. Numerous issue examples are included in the book. It is intended to enhance readers' problem-solving abilities by imparting a grasp of the fundamental ideas behind algorithmic design. This book summarizes the most widely used computer algorithms and provides a comprehensive overview of algorithms and data structures for searching, sorting, and graph processing. The algorithms presented in this book represent a body of knowledge that has developed over the previous five decades and has become critical not just for professional programmers and computer scientists, but also for all students interested in mathematics, data science, and engineering. The reader of this book is meant to get knowledge about known ways for successfully resolving difficulties. They will become acquainted with various cutting-edge data structures and novel methods for utilizing data structures to improve the efficacy of algorithms. Because the book is virtually self-contained, it may be used as a course book, reference book, or self-study resource.

The needs of different drivers can be accommodated in the plug-in electric vehicles (EVs or electric cars) currently available in the market in a manner similar to the conventional vehicles which had varied kinds of technology available to them. This book takes the readers through various aspects and various types of electric vehicles. This book sheds light on the several characteristics of electric vehicles, battery, flywheels, capacitors, electric fuel, electric vehicle modeling and design considerations. This book has been designed to suit the knowledge and pursuit of the researcher and scholars and to empower them with various aspects, application, future, and trends of electric vehicles, so that they are updated with the information.

This book offers a broad overview of international social work and sheds light on diverse theories, values, practices and policies that underpin the domain of international social work in the contemporary era. In essence, the book throw lights upon the theoretical as well as practical wisdom emerging within the broad scope of international social work. Adopting an integrated outlook and multidisciplinary approach that effectively incorporate global, human rights, ecological, and social development perspectives, this book helps the readers to actively respond to modern social work challenges that are integral to the well-being of people and communities across the world.

This book highlights the concepts of family law and marriage. It lays emphasis on the merging of religion, law and family life in addition to this it describes the impacts of modernization, and industralization on family along with outlining the domestic abuse, and violence. It addresses the issues of divorce trends, and patterns and throws light on child custody, the legal decisions and outcomes as well as the different law and policy concerning the older citizens. It defines the concepts of human rights, childrens rights and family law.

This book briefly introduces the main approaches, theories, hypotheses, and models in the field of second language acquisition outlining key terminologies in each as well as their basic claims. The book provides the intended readerships with a substantive source by which they can acquire an immediate experience with ins and outs of the trends in second language acquisition. It offers students introductions to the core topics in encyclopedia-like descriptions of various concepts used in the L2 professional literature. The most outstanding feature of the book is its clear and concise description of the content knowledge and controversial topics dominating polemical debates defining the interlocking dimensions comprising the field of English language teaching. Citations provided at the end of each concept will lead the reader to original. The sketchy overview of the main issues, terms, and people introduced makes the book a must-have reference for MA students, PhD students, teachers and researchers in applied linguistics.

This book briefly introduces the main language teaching methodology by providing a brief historical overview along with outlining basic issues in language teaching. It presents students a succinct overview of the main issues, terms used in the literature. The goal is not to be exhaustive but rather to provide a sketchy overview of the basics for the novice reader. The most outstanding feature of the book is its concise description and controversial topics dominating critical debates defining the interlocking dimensions comprising the field of English language teaching. The organization of the book is in fact transparent enough to support student learning about successful handling of exams and interviews by focusing on a myriad of related topics and questions often asked by honorable teachers, interviewers, and professors as one of the fundamental requirements in post graduate university admission tests as well as PhD comprehensive examinations. The sketchy overview of the core topics introduced in 125 key terms makes the book a must-have reference for the readers in applied linguistics.

With the development of critical approaches in education and their application to the field of English language teaching (ELT) and the hidden curriculum (HC), the local perspectives towards the ELT industry in the world are emerging worldwide. Considering the notion that ELT has been regarded as a political activity, it is crystal transparent that language policymakers should not contemplate ELT as a value-free or a mere educational concern. The book aims to propose the application of critical language pedagogy in ELT classrooms and to provide practical guidelines/principles for implementing such an approach. In so doing, this book looks at education in the third millennium and proposes an operational model in language teaching.

This book approaches the topic thoroughly and comprehensively because it is the only appropriate way. The problems of multicultural societies have existed since the moment when people evolved from tribal communities and it is compromised from various psychological, criminological and cultural aspects. Such a complex mechanism of functioning demands a complex analysis, because the dangers of falling into the traps of superficiality, one-sidedness or even chauvinism are numerous.

The relevance of the library as a gateway for information provision in this era of Information Communications and Technology (ICT) has been an issue of debate. Library is a learning institution that exists in our society from ancient times. Library from time immemorial has been considered as a "e;social institution"e;. It has an immense role in the modern society and regarded as the "e;gateway of knowledge"e; for the community. Library and society are both interlinked and interdependent. The book presents research, developments, and trends in the leadership and management of libraries.

This book takes a theory to practice approach on language syllabus design, materials evaluation and development, and to develop understanding of appropriateness of materials for specific target groups. The book aims to foster a working awareness of the methodological issues involve is syllabus design. The contents serve to develop and implement the lesson integrating for adopting, adapting, and developing language instructional units. The key feature of this book is to develop language instructional materials for young learners, electronic language instructional material, materials for cultural awareness, and EAP/ESP instructional materials. The book takes different approaches in curriculum development that lead into the practical aspect of situation analysis and language curriculum development, project work, discourse-based, genre-based, and competency-based language curriculum development.

Some of the effects of that approach were the endless and sometimes completely meaningless wars. Eventually, nations began to build fragile alliances when they realized that it was costlier to fight one another than to work together. Unfortunately, like everything else, international sanctions have come to represent the worst aspects of postcolonial hegemony and even outright international injustice. In effect, international sanctions have exposed contradictions inherent in modern implementations of international law. Some of the most vocal advocates for international sanctions are countries that are not actually signatories to many of the internationally accepted covenants. This book attempts to tell the story of international sanctions. Specifically, it highlights the political and economic interests that lay at the heart of this conflict among nations.

This book gives a breif introduction to the social benefit of education.It further discusses its role, the benefits of learning, role of higher cognition and edification, role of multilingualism in education. This book sheds light on the several trends prevalant in E-learning, challenges in school environment, interventions for a successful health, as well as the psycholinguistic perspectives on bilingualism.

The book explains the different aspects of socio-economic governance and gives and overview on e-governance. This book sheds light on the political governance in small states as well as environmental governance in small states. It also emphasize the social and economic governance in small states along with discussing the small states and good governance for sustainable development.

Multi-Channel Marketing System: An Overview is a book is targeted to undergraduate and graduate students, as well as marketing professionals playing across diverse channels of distribution from online to brick-and-mortar stores. It addresses the practice of interacting with customers across various platforms, both direct and indirect, to sell them goods and services, blending different distribution and advertising channels into a single approach to attract consumers. This book serves as a step-by-step guide through the functions of multi-channel marketing systems, covering theory and practices. This new edition seamlessly integrates the latest changes in social media technology, including expanded coverage of mobile technology, elaborating how these new ways to reach customers can be integrated into marketing plans. The contents are presented into seven chapters. Chapter 1 : Multi-Channel Marketing System: An Overview; Chapter 2: Social Media as a Marketing Tool. Chapter 3: Mobile Marketing; Chapter 4: Email marketing; Chapter 5: Content marketing/blogging; Chapter 6: SEO in Marketing, and finally, Chapter 7: Branding in Marketing. We hope the reader enjoys the approach and the overview presented in all these seven chapters.

This book reflects the dark realities of modern slavery and human trafficking and analyses the horrifying human and social cost of these processes. Adopting an eclectic and multidisciplinary approach, this book offers a profound understanding on modern slavery and human trafficking and its devastating consequences on human lives. The book covers a wide variety of themes including the legacy of modern slavery, economic exploitation of migrants, patterns of exploitation, globalisation and the changing nature of slavery and the policy response towards human trafficking and slavery. The book that unflinchingly illustrates the torments endured by the powerless victims of slavery and human trafficking is ideal for undergraduate and graduate students of International Law, Human Rights, Sociology, Political Science and International Relations.

In this book, the key concepts of social theory and social movement have been outlined. This book also explains the theories of political protests and social movements, along with the theory of social enterprise and pluralism. It also lays emphasis on movements, from national to global social movement, network movements, alternative globalization and new media. It also explains the social movements starting from the ancient to contemporary times, which also deals with capitalism, culture, and the reinvention of everyday life. apart from this, it further illustrates the inequality, inclusion, and protests as also the action forms, repositories and cycle of protests.

The book "Key Concepts in Economics" highlights the key terms related with economics. The text material of the book has been structured and presented briefly in simple language and supported with appropriate figures. This book includes more than 650 important concepts of microeconomics, macro economics, production economics, behavioural economics, international trade, financial management, marketing, business management. Importantly the book helps reader to learn concepts and theories and can relate it to practice. This book is helpful for the UG, PG students, research scholars and faculties to acquaint with the key concepts in economics.

This book gives a brief introduction to the several aspects of diverse Asian cultures coupled with a brief history of Asia. It talks about the growth and changes in Asian tourism over the years with special emphasis on cultural and contemporary tourism, food tourism and development in Asia. It sheds light on the impact of culture on tourism, cultural potential and challenges facing Asia, and the future of Asian contemporary tourism.

Brand Management in Digital and Sustainable Times is a book intended to serve as a reference guide for undergraduates, graduates, as well as professionals aiming to understand and overcome the challenges of brand management. Brands have various applications for companies, goods, and individuals. Nowadays, every customer is a publisher and has a brand to promote goods through social media platforms. Companies should leverage this aspect as maintaining the brands reputation is essential. When a company decides on a brand to represent itself in the public eye, it must first establish its identity or how it wants to be perceived. The book presents seven carefully written chapters. Chapter one presents an introduction to brand management. A holistic approach to branding is presented in Chapter 2. Chapter 3 discusses product placement and brand integration. Chapter 4 covers brand identity, a critical requirement for any company to progress. Chapter 5 focuses on retail management, providing an overview of the visual merchandising concept, and focusing on customer relationship management (CRM), brand management, and sales management. Chapter 6 concentrates on digital branding and marketing. The final chapter, Chapter 7, explores the fundamental concepts, challenges, and issues of contemporary sustainable brand management in light of the concepts multidisciplinary aspects. With these seven chapters, readers are expected to have a comprehensive introduction to brand management in the current marketing environment. A list of references is presented in each chapter to support the reader with additional literature on the subject.

Indigenous education is a local decision-making framework in food security, human and animal health, education, natural resource management, and other important economic and social activities. Indigenous peoples have the right to maintain, control, protect and develop their cultural heritage, traditional knowledge, and traditional cultural expressions, as well as their scientific, technological, and cultural expressions, including the characteristics of human and genetic resources, seeds, medicines, animals and plants, oral tradition, literature, design, traditional sports and games, and visual and performing arts. The book presents and develops the notion of community-based education as a means of combating this tendency. Some examples of indigenous community-based education are examined, and there is a discussion both of its distinctive features and underlying principles, and its potential impact on the education of indigenous students.

Human law always needs reform. In order to preserve the rule of law, it is necessary to carry out legal reforms based on the principles of reasonable methodology and fully consider the perspectives of civil society and professionals. The process must be respectable, reliable, strict and responsive. In seeking successful legal reform through these measures, experience and expertise are required. The volume provides a practical guide to the daily process of legal reform in any jurisdiction. There are many articles on legal reform, but due to its practicality and cross-jurisdictional focus, this volume is unique. The demand for such a volume has been widely recognized. This volume guides readers through typical legal reform projects in a practical way. Whether it is read holistically or mentioned when a problem arises, it is designed to make it easy for readers to access and participate in law reforms. The volume provides ideas for logical legal reforms and discusses practical possibilities. It presents the benefits of different reform methods, discusses the reasons, and gives example of successful law reforms.

The overview of criminilogy, crime, deviance, and society, capitalism and community has been illustrated in this book. It throws light on the sociology of criminology, terrorism and state violence. It discusses the victims, survivors and victimization in addition to the controlling crime, the issues and challenges as well as the future of criminology.

This book offers an overview of brewing technology, brewing materials and its processing, chemistry and biology of brewing, along with the various components of beer, alcohol and methods for measurement. This book further sheds light on the advances in vinegar production and the challenges in brewing industry

This book is written from the perspective of trying to understand how small businesses have contributed to the hospitality industry. The book also explores the challenges that small businesses face in this sector. In so doing, the book highlights some of the possibilities for recovery and supporting these small businesses. This book is aimed at undergraduates who are interested in hospitality, business, global trends, and the social sector as an engine of development.