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Bøger af S. Sreejesh

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  • - An Application in Consumer-Brand Relationships (CBR)
    af S. Sreejesh & Sanjay Mohapatra
    484,95 - 768,95 kr.

    This book will help readers design and conduct research in management-related fields. It examines the procedures of mixing qualitative and quantitative research paradigms for both hypothesis development and testing.