Bøger af Jean-Paul Gaudilliere
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353,95 - 1.398,95 kr. - Bog
- 353,95 kr.
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- Research for Sales in the Pharmaceutical Industry
793,95 - 1.882,95 kr. The global pharmaceutical industry is currently estimated to be worth $1 trillion. Contributors chart the rise of scientific marketing within the industry from 1920-1980. This is the first comprehensive study into pharmaceutical marketing, demonstrating that many new techniques were actually developed in Europe before being exported to America.
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- 793,95 kr.