Bøger af Erdener Kaynak
-
- Bog
- 778,95 kr.
-
906,95 - 1.556,95 kr. - Bog
- 906,95 kr.
-
- Bog
- 817,95 kr.
-
- Issues and Trends
880,95 - 1.556,95 kr. Gain a competitive edge in global marketing with this informative guide. It provides access to practical and sometimes comparative information on specific aspects of marketing in a range of countries and geographical regions.
- Bog
- 880,95 kr.
-
- Bog
- 1.008,95 kr.
-
944,95 kr. - Bog
- 944,95 kr.
-
- Toward an Understanding of Japanese Management
319,95 - 434,95 kr. - Bog
- 319,95 kr.
-
- Opportunities and Challenges
447,95 kr. The phenomenal economic growth of many countries in East Asia has no historic parallel. This book examines different aspects of the economic performance of the region, with a focus on what it takes to replicate the experience elsewhere. It is useful for researchers and professionals specializing in regional economics and economic development.
- Bog
- 447,95 kr.
-
1.748,95 kr. - Bog
- 1.748,95 kr.
-
389,95 - 627,95 kr. - Bog
- 389,95 kr.
-
389,95 - 627,95 kr. - Bog
- 389,95 kr.
-
- Bog
- 1.556,95 kr.
-
485,95 - 1.012,95 kr. - Bog
- 485,95 kr.
-
1.135,95 kr. - Bog
- 1.135,95 kr.
-
- Bog
- 817,95 kr.
-
906,95 - 1.939,95 kr. - Bog
- 906,95 kr.
-
- Bog
- 638,95 kr.
-
714,95 kr. Examines the strategies of Western retailers entering into Asian markets, and provides specific case examples showing why some companies have failed in Asia - as well as factors that helped others succeed. This book is designed for international marketing students, retail researchers, business managers, and policymakers.
- Bog
- 714,95 kr.
-
714,95 - 1.939,95 kr. - Bog
- 714,95 kr.
-
- Bog
- 663,95 kr.
-
- Consumer-Centric Business Paradigms
714,95 kr. Describes what demassification of the consumer market means and shows you how and why businesses must adapt to succeed. This book examines the factors that shape the business environment and looks at the re-orientation of consumer, presenting global perspectives on these vital issues.
- Bog
- 714,95 kr.
-
- An Integrative Entrepreneurial Context-Specific Process
817,95 kr. - Bog
- 817,95 kr.
-
817,95 - 1.939,95 kr. Provides information on recent research on global travel behaviour as an integral component of travel and tourism marketing research. Empirical research is included. Areas covered include marketing management in small island nations and travel motivation variations in overseas German visitors.
- Bog
- 817,95 kr.
-
612,95 - 1.556,95 kr. - Bog
- 612,95 kr.
-
- Bog
- 906,95 kr.
-
759,95 - 1.386,95 kr. - Bog
- 759,95 kr.
-
- Bog
- 561,95 kr.
-
- Bog
- 357,95 kr.
-
- Bog
- 663,95 kr.
-
- Structures and Strategies
1.556,95 kr. The concepts, strategic frameworks, and cases in Globalization of Consumer Markets provide managers of global firms with new ideas for growth and keep them current with state-of-the-art global marketing strategies and management tools. With an increased understanding of the structure of today's consumer markets, readers will find they have the key to success and survival in the global marketplace.
- Bog
- 1.556,95 kr.