Bøger af Arch Woodside
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- Improving Executive Skills in Sensemaking, Framing Issues, and Making Choices
1.337,95 - 1.404,95 kr. - Bog
- 1.337,95 kr.
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- The Nitty-Gritty of Maxi-Marketing
1.183,95 kr. Dr. Woodside picks up where other books on maxi-marketing leave off, to prove that the effectiveness of image and linkage advertising can be measured, and to show advertising professionals how to do it.
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- 1.183,95 kr.