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Fat Boy's Downfall And How Elmer Learned to Keep It Off

af Elmer Wheeler
Fat Boy's Downfall And How Elmer Learned to Keep It Off af Elmer Wheeler
Bag om Fat Boy's Downfall And How Elmer Learned to Keep It Off

Elmer Wheeler (1904-1968) was one of the pioneers of persuasion, best known for his advice "Don't sell the steak-- sell the sizzle." The Fat Boy's Downfall is the sequel to The Fat Boy's Book -- in which Wheeler wrote about how he had lost 40 pounds in 80 days. "After losing all that weight he found it creeping back on him." So Wheeler reasearched how to keep the weight off and tells his story in this humorous follow-up.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781434440167
  • Indbinding:
  • Paperback
  • Sideantal:
  • 176
  • Udgivet:
  • 31. juli 2012
  • Størrelse:
  • 141x217x16 mm.
  • Vægt:
  • 244 g.
  • 2-4 uger.
  • 19. december 2024

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Beskrivelse af Fat Boy's Downfall And How Elmer Learned to Keep It Off

Elmer Wheeler (1904-1968) was one of the pioneers of persuasion, best known for his advice "Don't sell the steak-- sell the sizzle." The Fat Boy's Downfall is the sequel to The Fat Boy's Book -- in which Wheeler wrote about how he had lost 40 pounds in 80 days. "After losing all that weight he found it creeping back on him." So Wheeler reasearched how to keep the weight off and tells his story in this humorous follow-up.

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