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Exotic Visions in Marketing Theory and Practice

af Alf H. Walle
Exotic Visions in Marketing Theory and Practice af Alf H. Walle
Bag om Exotic Visions in Marketing Theory and Practice

Relating both conflict theory and poststructural analysis to the actual needs of marketing consumer researchers, Exotic Visions in Marketing Theory and Practice provides unique, practical insights for those who teach market research as well as practitioners who pursue it for a living.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781567203943
  • Indbinding:
  • Hardback
  • Sideantal:
  • 264
  • Udgivet:
  • 30. december 2001
  • Størrelse:
  • 235x156x25 mm.
  • Vægt:
  • 607 g.
  • 2-3 uger.
  • 26. november 2024
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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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Relating both conflict theory and poststructural analysis to the actual needs of marketing consumer researchers, Exotic Visions in Marketing Theory and Practice provides unique, practical insights for those who teach market research as well as practitioners who pursue it for a living.

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