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Event Portfolio Management

- Theory and methods for event management and tourism

af Vladimir Antchak

indgår i Events Management and Methods serien

indgår i Events Management Theory and Methods serien

Event Portfolio Management af Vladimir Antchak
Bag om Event Portfolio Management

A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of 'Theory' and 'Practice' it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781911396925
  • Indbinding:
  • Paperback
  • Sideantal:
  • 198
  • Udgivet:
  • 1. september 2019
  • Størrelse:
  • 234x156x25 mm.
  • Vægt:
  • 332 g.
  • Ukendt - mangler pt..

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A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of 'Theory' and 'Practice' it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.

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