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Event Evaluation:

- Theory and methods for event management and tourism

Bag om Event Evaluation:

This is the first textbook and reference work on evaluation intended for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781911396659
  • Indbinding:
  • Paperback
  • Sideantal:
  • 188
  • Udgivet:
  • 18. april 2018
  • Størrelse:
  • 236x157x11 mm.
  • Vægt:
  • 306 g.
  • Ukendt - mangler pt..

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Beskrivelse af Event Evaluation:

This is the first textbook and reference work on evaluation intended for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects.

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