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European Consumers in the Digital Era

Bag om European Consumers in the Digital Era

This book offers a holistic perspective of consumer behavior in the 21st century in different European cultures that are characterized by new technologies, including smartphones, AR, IoT, AI, and social media, as well as cultural changes and the Covid-19 pandemic.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781032204611
  • Indbinding:
  • Hardback
  • Sideantal:
  • 200
  • Udgivet:
  • 18. oktober 2022
  • Størrelse:
  • 156x14x234 mm.
  • Vægt:
  • 481 g.
  • 2-3 uger.
  • 16. december 2024
På lager
Forlænget returret til d. 31. januar 2025

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- Adgang til 70.000+ titler
- Ingen binding

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Beskrivelse af European Consumers in the Digital Era

This book offers a holistic perspective of consumer behavior in the 21st century in different European cultures that are characterized by new technologies, including smartphones, AR, IoT, AI, and social media, as well as cultural changes and the Covid-19 pandemic.

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