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Ethical Practice of Social Media in Public Relations

indgår i Routledge Research in Public Relations serien

Ethical Practice of Social Media in Public Relations
Bag om Ethical Practice of Social Media in Public Relations

This book provides the much needed research to understand social media's impact on audiences and organizations. Through an examination of a broad range of ethics concepts including transparency and online identities, policies, corporate responsibility, and measurement, this book explores a variety of topics important to public relations.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138305915
  • Indbinding:
  • Paperback
  • Sideantal:
  • 252
  • Udgivet:
  • 25. oktober 2018
  • Størrelse:
  • 152x229x3 mm.
  • Vægt:
  • 77 g.
  • Ukendt - mangler pt..

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This book provides the much needed research to understand social media's impact on audiences and organizations. Through an examination of a broad range of ethics concepts including transparency and online identities, policies, corporate responsibility, and measurement, this book explores a variety of topics important to public relations.

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