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E-Retailing Challenges and Opportunities in the Global Marketplace

indgår i Advances in E-Business Research serien

E-Retailing Challenges and Opportunities in the Global Marketplace
Bag om E-Retailing Challenges and Opportunities in the Global Marketplace

Explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. This volume emphasizes the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781466699212
  • Indbinding:
  • Hardback
  • Sideantal:
  • 358
  • Udgivet:
  • 26. Februar 2016
  • Størrelse:
  • 224x291x29 mm.
  • Vægt:
  • 1216 g.
  • 8-11 hverdage.
  • 4. Oktober 2024

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Explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. This volume emphasizes the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development.

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