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DNA of Customer Experience

- How Emotions Drive Value

af C. Shaw
Bag om DNA of Customer Experience

As the World Thought Leaders on Customer Experience, Colin Shaw and the team at Beyond Philosophy have undertaken more than 18 months of groundbreaking research to discover the emotions that drive and destroy value in an organization, and can now disclose the empirical link between evoking these emotions and substantial financial returns.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780230500006
  • Indbinding:
  • Hardback
  • Sideantal:
  • 186
  • Udgivet:
  • 10. maj 2007
  • Størrelse:
  • 240x160x19 mm.
  • Vægt:
  • 384 g.
  • 8-11 hverdage.
  • 9. december 2024
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Beskrivelse af DNA of Customer Experience

As the World Thought Leaders on Customer Experience, Colin Shaw and the team at Beyond Philosophy have undertaken more than 18 months of groundbreaking research to discover the emotions that drive and destroy value in an organization, and can now disclose the empirical link between evoking these emotions and substantial financial returns.

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