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Deep Knowledge of B2B Relationships Within and Across Borders

indgår i Advances in Business Marketing and Purchasing serien

Deep Knowledge of B2B Relationships Within and Across Borders
Bag om Deep Knowledge of B2B Relationships Within and Across Borders

The common thread of the five papers in this volume is that making sense and achieving deep knowledge of three-plus B2B relationships are necessary antecedents for achieving high operating effectiveness, high (on-time) efficiency, and sustaining profits for each firm in these relationships.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781781908587
  • Indbinding:
  • Hardback
  • Sideantal:
  • 380
  • Udgivet:
  • 10. juli 2013
  • Størrelse:
  • 159x236x35 mm.
  • Vægt:
  • 724 g.
  • 2-3 uger.
  • 4. februar 2025
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Beskrivelse af Deep Knowledge of B2B Relationships Within and Across Borders

The common thread of the five papers in this volume is that making sense and achieving deep knowledge of three-plus B2B relationships are necessary antecedents for achieving high operating effectiveness, high (on-time) efficiency, and sustaining profits for each firm in these relationships.

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