De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage
Hjælp
Login
  1. Forside
  2. Bøger
  3. Business og læring
  4. Marketing
  5. Creating Value with Data Analytics in Marketing

Creating Value with Data Analytics in Marketing

- Mastering Data Science

af Peter C. Verhoef

indgår i Mastering Business Analytics serien

Creating Value with Data Analytics in Marketing af Peter C. Verhoef
Bag om Creating Value with Data Analytics in Marketing

This book is a practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies to cope with its size and complexity, and which enable organisations to leverage the information to create value in marketing.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367819781
  • Indbinding:
  • Hardback
  • Sideantal:
  • 314
  • Udgivet:
  • 8. November 2021
  • Udgave:
  • 2
  • Størrelse:
  • 253x179x24 mm.
  • Vægt:
  • 788 g.
  • 2-3 uger.
  • 16. Oktober 2024
På lager

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Bag om Peter C. Verhoef

Vis alle bøger af Peter C. Verhoef

Beskrivelse af Creating Value with Data Analytics in Marketing

This book is a practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies to cope with its size and complexity, and which enable organisations to leverage the information to create value in marketing.

Brugerbedømmelser af Creating Value with Data Analytics in Marketing



Andre købte også..
Find lignende bøger
Bogen Creating Value with Data Analytics in Marketing findes i følgende kategorier: