Create Loyal Customers in an Unloyal World
- A step by step "How To" create a dynamic customer focused business.
- Indbinding:
- Paperback
- Sideantal:
- 192
- Udgivet:
- 25. september 2009
- Størrelse:
- 133x203x10 mm.
- Vægt:
- 204 g.
- 2-3 uger.
- 25. november 2024
På lager
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Abonnementspris
- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding
Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.
Beskrivelse af Create Loyal Customers in an Unloyal World
In my book Create Loyal Customers in an Unloyal World, I explain that to become the market leader, a company must set industry standards not follow them. To accomplish this, I discuss the importance of creating a corporate identity by narrowly defining your reason for doing business in the form of a Mission Statement. To continue to energize your identity, you must create and define your Core Values that will give an internal direction and inspiration to your entire staff. Employee training and input at all levels is an important element in the success of any business. Every employee in every department should participate in the development of the new customer focused philosophy. When employees are involved in developing the philosophy they will take ownership which insures its implementation. The power of the system found in my book is in the employee design, and the assurance of success is in the monitoring by leadership.
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