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Corporate Strategy, Public Policy and New Technologies

- Philips and the European Consumer Electronics Industry

af Xiudian Dai

indgår i Technology, Innovation, Entrepreneurship and Competitive Strategy serien

Corporate Strategy, Public Policy and New Technologies af Xiudian Dai
Bag om Corporate Strategy, Public Policy and New Technologies

Based on a study of the electronics giant Philips, this book examines the key factors which have determined the success or failure of technologies and the global competitiveness of firms within a major European consumer industry. It traces the influences of Philips and of European Community policymaking on the development of the industry.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780080425818
  • Indbinding:
  • Hardback
  • Sideantal:
  • 372
  • Udgivet:
  • 11. April 1996
  • Størrelse:
  • 156x234x23 mm.
  • Vægt:
  • 699 g.
  • 8-11 hverdage.
  • 9. Oktober 2024

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Based on a study of the electronics giant Philips, this book examines the key factors which have determined the success or failure of technologies and the global competitiveness of firms within a major European consumer industry. It traces the influences of Philips and of European Community policymaking on the development of the industry.

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