De Aller-Bedste Bøger - over 12 mio. danske og engelske bøger
Levering: 1 - 2 hverdage

Connected Consumer

Bag om Connected Consumer

Explores changing consumer behaviour due to constant connectivity, and how businesses are responding to these changes. The book describes how data is used to track and analyse customers in almost everything they do, and how marketing communications are delivered with precision to influence the consumers.

Vis mere
  • Sprog:
  • Engelsk
  • ISBN:
  • 9781631571107
  • Indbinding:
  • Paperback
  • Sideantal:
  • 161
  • Udgivet:
  • 6. oktober 2015
  • Størrelse:
  • 229x152x9 mm.
  • 2-3 uger.
  • 23. november 2024

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Connected Consumer

Explores changing consumer behaviour due to constant connectivity, and how businesses are responding to these changes. The book describes how data is used to track and analyse customers in almost everything they do, and how marketing communications are delivered with precision to influence the consumers.

Brugerbedømmelser af Connected Consumer



Find lignende bøger
Bogen Connected Consumer findes i følgende kategorier: