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Concept Marketing for Communities

- Capitalizing on Underutilized Resources to Generate Growth and Development

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This work examines the use of popular and corporate culture, retail establishments, historical tradition, and surrealism in community concept marketing and profiles examples of communities from a diverse array of contexts and geographical settings.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780275967987
  • Indbinding:
  • Hardback
  • Sideantal:
  • 184
  • Udgivet:
  • 30. maj 2002
  • Størrelse:
  • 234x156x11 mm.
  • Vægt:
  • 413 g.
  • 2-3 uger.
  • 25. november 2024
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This work examines the use of popular and corporate culture, retail establishments, historical tradition, and surrealism in community concept marketing and profiles examples of communities from a diverse array of contexts and geographical settings.

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