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Compulsive Buying

- Consumer Traits, Self-Regulation, and Marketing Ethics

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Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781793645739
  • Indbinding:
  • Hardback
  • Sideantal:
  • 166
  • Udgivet:
  • 15. november 2021
  • Størrelse:
  • 161x227x17 mm.
  • Vægt:
  • 454 g.
  • 2-3 uger.
  • 2. december 2024

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

Beskrivelse af Compulsive Buying

Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.

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