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Competing against Multinationals in Emerging Markets

- Case Studies of SMEs in the Manufacturing Sector

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Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137500304
  • Indbinding:
  • Hardback
  • Sideantal:
  • 134
  • Udgivet:
  • 10. december 2014
  • Størrelse:
  • 144x223x13 mm.
  • Vægt:
  • 330 g.
  • 8-11 hverdage.
  • 7. december 2024

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Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.

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