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Communicating India's Soft Power

- Buddha to Bollywood

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In recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication/media perspective, is aimed to fill the existing gap in scholarship in this area.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137027887
  • Indbinding:
  • Hardback
  • Sideantal:
  • 227
  • Udgivet:
  • 25. oktober 2013
  • Størrelse:
  • 166x228x18 mm.
  • Vægt:
  • 420 g.
Leveringstid: 8-11 hverdage
Forventet levering: 27. november 2024

Beskrivelse af Communicating India's Soft Power

In recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication/media perspective, is aimed to fill the existing gap in scholarship in this area.

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