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Commercial Nationalism

- Selling the Nation and Nationalizing the Sell

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This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781137500984
  • Indbinding:
  • Hardback
  • Sideantal:
  • 202
  • Udgivet:
  • 19. oktober 2015
  • Udgave:
  • 12016
  • Størrelse:
  • 144x225x17 mm.
  • Vægt:
  • 394 g.
Leveringstid: 8-11 hverdage
Forventet levering: 27. november 2024

Beskrivelse af Commercial Nationalism

This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

Brugerbedømmelser af Commercial Nationalism



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