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Business Models and Firm Internationalisation

af Svetla T. Marinova, Marin A. Marinov

indgår i Routledge Frontiers in the Development of International Business, Management and Marketing serien

Business Models and Firm Internationalisation af Svetla T. Marinova
Bag om Business Models and Firm Internationalisation

Internationalisation has been a binding request for firms dealing with the challenges of the present-day realities. Extant international business publications have recently begun to point out the relationship between the notions of `business model¿ and `internationalisation¿, yet the filed needs considerably more attention.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781032068756
  • Indbinding:
  • Hardback
  • Sideantal:
  • 206
  • Udgivet:
  • 22. december 2021
  • Størrelse:
  • 152x229x0 mm.
  • Vægt:
  • 453 g.
  • 2-3 uger.
  • 2. december 2024
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Internationalisation has been a binding request for firms dealing with the challenges of the present-day realities. Extant international business publications have recently begun to point out the relationship between the notions of `business model¿ and `internationalisation¿, yet the filed needs considerably more attention.

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