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Bottom Line Competitive Intelligence

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This book provides essential tools for selecting the right kind of CI and assessing its contributions to a company's financial performance. The authors identify three fundamental, intertwined mistakes a company can make, showing how to evaluate them and repair the damage they may have done.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781567205053
  • Indbinding:
  • Hardback
  • Sideantal:
  • 272
  • Udgivet:
  • 30. september 2002
  • Størrelse:
  • 235x156x26 mm.
  • 2-3 uger.
  • 22. januar 2025
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Beskrivelse af Bottom Line Competitive Intelligence

This book provides essential tools for selecting the right kind of CI and assessing its contributions to a company's financial performance. The authors identify three fundamental, intertwined mistakes a company can make, showing how to evaluate them and repair the damage they may have done.

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