Engelske bøger: Business og læring

You know your product is awesome-but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome, shows you how to find your product's "secret sauce"-and then sell that sauce to those who crave it. Having spent years as a startup executive (with 16 product launches under her belt) and a consultant (who's worked on dozens more), Dunford speaks with authority about breaking through the noise of a crowded market.Punctuated with witty anecdotes and compelling case studies, Dunford's book is at once entertaining and illuminating. Among the invaluable lessons you'll learn are:- The Five Components of Effective Positioning- How to instantly connect an audience to your offering's value- How to choose the best market for your products- How to use three distinct styles of positioning to your advantage- How to leverage market trends to help buyers understand why making a purchase is important right nowWhether you're an entrepreneur, marketer or salesperson struggling to bring inventive products to market, Dunford's insights will help you find your awesome, so that your customers can too.

Recipes, DIY projects, and inspiration for a beautiful and low-waste life, from the creator of @simply.living.well on Instagram

A stunning tribute to our eternal fascination with the human body - and the latest in the bestselling 'Explorer' Collection

With beautiful illustrations and Eckhart Tolle's inspiring text The Power of Now Journal is a brilliant resource for finding calm and presence. The perfect companion to the world's best-loved spiritual guide, it will take you to your place of stillness, peace and life in the Now.

National Geographic Atlas of the World Eleventh Edition, Author: National Geographic, Publication Year: 2019-10-01, Publisher: National Geographic Society, Language: eng

What do winning the next season in Formula 1, creating the successful Netflix TV-series The Killing, coaching the Chicago Cubs to win the World Series and leading a business through digital disruption have in common? A lot according to Dreams and Details. They all require leadership to solve the most challenging dilemma in business: How do you reinvent an organization from a position of strength? Dreams and Details explores the shifting business logic of the 4th industrial revolution and looks at how exponential developments require a new type of leadership. The book unfolds a new leadership model based on dreams and details: the power of dreams to inspire people to be part of something meaningful and exciting, and the attention to details that develop new capabilities and accelerate the transformation of the organization. In a world of digital disruption, Dreams and Details helps leaders at all levels develop and unleash human potential to achieve exceptional performance. It is time for Dreams and Details. It is time for the next season in business and society.

Dive into the world of self-help literature with 'The Power Of Your Subconscious Mind (revised)' by Joseph Murphy, revised by Ian McMahan. This book, published by Simon & Schuster Ltd in 2019, explores the profound impact of our subconscious mind on our lives. It belongs to the genre of self-help and personal development, providing readers with insightful and practical guidance on harnessing the power of their subconscious. The book is a revised edition, offering updated content that reflects modern understandings of the mind and personal growth. The author, Joseph Murphy, is renowned for his work in this field, and his insights are further enriched by the revisions made by Ian McMahan. Published by Simon & Schuster Ltd, a leading name in the publishing industry, you can expect a high-quality read that will leave you feeling enlightened and empowered. The book is in English.

"On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." -New York TimesA beloved classic, this definitive volume on the art of writing nonfiction celebrates its thirtieth anniversary. On Writing Well, which grew out of a course that William Zinsser taught at Yale, has been praised for its sound advice, its clarity, and for the warmth of its style. It is a book for anybody who wants to learn how to write or who needs to do some writing to get through the day, as almost everybody does. Whether you want to write about people or places, science and technology, business, sports, the arts, or about yourself in the increasingly popular memoir genre, On Writing Well offers you both fundamental principles as well as the insights of a distinguished practitioner. With over a million copies in print, this volume has stood the test of time and remains a valued resource for writers and would-be writers.

#1 New York Times Bestseller?You're going to hear the stories of people who were scared, just like you. Who had obligations, just like you. Who were told they were being foolish, or reckless, or irresponsible, or immature. They did it anyway and reaped the rewards. If there's anything this book should teach you, it's that the only thing stopping you from achieving lasting career and life happiness is you.?In his 2009 international bestseller, Crush It!, Gary Vaynerchuk insisted that a vibrant personal brand was crucial to entrepreneurial success. In Crushing It!, Gary explains why that's even more true today, offering his unique perspective on what has changed and what remains timeless. He also shares stories from other entrepreneurs who have grown wealthier?and not just financially?than they ever imagined possible by following Crush It! principles. The secret to their success (and Gary's) has everything to do with their understanding of social media platforms and their willingness to do whatever it takes to make these tools work to their utmost potential. That's what Crushing It! teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone from plumbers to park rangers will know exactly which platforms to use as their pillar content. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys such as Twitter, Facebook, YouTube, and Instagram; younger upstarts such as Musical.ly;audiocentric platforms such as Spotify, SoundCloud, iHeartRadio, and iTunes; and newcomer Alexa Skills. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common, tried-and-true strategies. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it's not about getting rich. It's a blueprint for living life on your own terms.

The groundbreaking guide to self-healing and getting the love you missed to secure a happier future for yourself (and perhaps for your children) Was your mother preoccupied, distant, or even demeaning? Have you struggled with relationships—or with your own self-worth? Often, the grown children of emotionally absent mothers can’t quite put a finger on what’s missing from their lives. The children of abusive mothers, by contrast, may recognize the abuse—but overlook its lasting, harmful effects. Psychotherapist Jasmin Lee Cori has helped thousands of men and women heal the hidden wounds left by every kind of undermothering. In this second edition of her pioneering book, with compassion for mother and child alike, she explains:Possible reasons your mother was distracted or hurtful—and what she was unable to giveThe lasting impact of childhood emotional neglect and abuseHow to find the child inside you and fill the “mother gap” through reflections and exercisesHow to secure a happier future for yourself (and perhaps for your children)

Solnit's revelatory modern classic exploring philosophy, history, art and metaphysics

Few launch vehicles are as iconic and distinctive as NASA's behemoth rocket, the Saturn V, and none left such a lasting impression on those who watched it ascend.

Being Mortal, a profound piece of literature penned by the acclaimed author Atul Gawande, is a book that delves deep into the human condition. Published in 2015 by Profile Books Ltd, this book is a significant contribution to its genre. Gawande, with his expert storytelling, takes the reader on a journey exploring the realities of aging and death, and how we deal with them in the modern world. He poses challenging questions about how we can make the end of life more humane. Being Mortal is a thought-provoking read that will leave you contemplating long after you've turned the last page.

A history of the world's most famous wristwatch manufacturer, known as the "watch with crown."

Makes the principles of traditional nutrition available to modern parents. This book provides holistic advice for pregnancy and newborn interventions, vaccinations, breastfeeding and child development, as well as a compendium of natural treatments for childhood illnesses, from autism to whooping cough.

In this groundbreaking book, the bestselling author of Parenting from the Inside Out and The Whole-Brain Child shows parents how to turn one of the most challenging developmental periods in their children's lives into one of the most rewarding.

Rich Dad's CASHFLOW Quadrant is a compelling book written by the renowned author Robert T. Kiyosaki. Published in 2011 by Plata Publishing, this book falls under the genre of personal finance and self-help. The book is a guide to financial freedom, teaching readers to understand the four categories of income and how to increase their cash flow. Kiyosaki's insightful writing and practical advice make this book a must-read for anyone seeking to improve their financial situation and achieve their dreams. Published by Plata Publishing, it's a testament to their commitment to delivering quality content that empowers individuals. This book is available in English.

Title: The Wealth of Nations, Author: Adam Smith, Publication Year: 2010-07-23, Publisher: John Wiley and Sons Ltd, Language: eng

Marie Kondo will help you declutter your life with her new major Netflix series Organise the World with Marie Kondo. This is a beautiful hardback edition of Marie Kondo's classic book. Transform your home into a permanently clear and clutter-free space with the incredible KonMari Method.

As featured in the bestselling book The Secret, here is the landmark guide to wealth creation republished with the classic essay "How to Get What You Want."Wallace D. Wattles spent a lifetime considering the laws of success as he found them in the work of the world's great philosophers. He then turned his life effort into this simple, slender book - a volume that he vowed could replace libraries of philosophy, spirituality, and self-help for the purpose of attaining one definite goal: a life of prosperity.Wattles describes a definite science of wealth attraction, built on the foundation of one commanding idea: "There is a thinking stuff from which all things are made…A thought, in this substance, produces the thing that is imaged by the thought."In his seventeen short, straight-to-the-point chapters, Wattles shows how to use this idea, how to overcome barriers to its application, and how work with very direct methods that awaken it in your life. He further explains how creation and not competition is the hidden key to wealth attraction, and how your power to get rich uplifts everyone around you.The Science of Getting Rich concludes with Wattle's rare essay "How to Get Want You Want" - a brilliant refresher of his laws of wealth creation.

Presents a unified theory of brand. This work shows how strategic or creative approach of thinking can unite to produce a "charismatic brand". It also helps you learn: the five essential disciplines of brand-building; how branding is changing the dynamics of competition; the three most powerful questions to ask about any brand; and more.

Offers strategies and wisdom from research and interviews with over 120 real life millionaire real estate investors. This book helps you learn how to develop the mind-set and financial strategies of a millionaire investor. It offers a blend of insights, instruction and inspiration and is intended for both novices and veterans.

A guide to understanding the origins of codependence and the path to recovery, tracing the illness back to childhood describing emotional, spiritual, intellectual, physical and sexual abuse. The author creates a framework for identifying codependence and presents a therapy for recovery.

Reinventing Your Life is a transformative book penned by the renowned author, Jeffrey E. Young. Published in 1994 by Penguin Putnam Inc, this book has been a beacon of hope and change for many readers. The book falls under the self-help genre, offering a wealth of knowledge and strategies to help you reinvent your life. Young's insightful and practical approach makes this book a must-read for anyone seeking to make meaningful changes in their life. The author's expertise shines throughout the book, offering readers a unique perspective on personal growth. The publisher, Penguin Putnam Inc, is known for its high-quality publications, and Reinventing Your Life is no exception. This book is a testament to Young's expertise and Penguin Putnam Inc's commitment to delivering impactful books.

Haynes offers the best coverage for cars, trucks, vans, SUVs and motorcycles on the market today. Each manual contains easy to follow step-by-step instructions linked to hundreds of photographs and illustrations. Included in every manual: troubleshooting section to help identify specific problems; tips that give valuable short cuts to make the job easier and eliminate the need for special tools; notes, cautions and warnings for the home mechanic; color spark plug diagnosis and an easy to use index.