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Bernard Shaw and Modern Advertising

- Prophet Motives

af Christopher Wixson

indgår i Bernard Shaw and His Contemporaries serien

Bernard Shaw and Modern Advertising af Christopher Wixson
Bag om Bernard Shaw and Modern Advertising

This book charts how promotional campaigns in which Bernard Shaw participated were key crucibles within which agency and personality could re-negotiate their relationship to one another and to the consuming public.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783319786278
  • Indbinding:
  • Hardback
  • Sideantal:
  • 181
  • Udgivet:
  • 26. juni 2018
  • Udgave:
  • 12018
  • Størrelse:
  • 148x210x0 mm.
  • Vægt:
  • 454 g.
  • 8-11 hverdage.
  • 28. november 2024

Normalpris

Abonnementspris

- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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Beskrivelse af Bernard Shaw and Modern Advertising

This book charts how promotional campaigns in which Bernard Shaw participated were key crucibles within which agency and personality could re-negotiate their relationship to one another and to the consuming public.

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